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Zoom V. Zoom: The Regulations Concerning Well-Known Marks In Indonesia
In terms of IP protection, there is a distinction between ordinary trademarks and well-known marks. Well-known marks are trademarks widely recognized by the public due to its acclaimed reputation, suggestive nature, and great attractiveness. The “ZOOM” trademark case illustrates that well-known status gives a significant advantage for trademark owners.
July 2024
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